Pool Magic is a division of Klorman Industries Pty Ltd (Est. 1996), a diversified and technology driven manufacturer and distributor of a wide range of products and brands within the retail, industrial and agricultural market sectors.
Under the Pool Magic banner, KI offers the professional pool trader a comprehensive range of products and brands covering all aspects of pool care and water treatment, and as a result of our position within an integrated global procurement platform we are able to offer highly competitive and sustainable pricing across all our brands.
Our diversified business model also means that we aren’t reliant on making excessive profit margins over the short summer trading season, enabling us to offer better pricing and effective promotional activity for you, the pool professional, when you need it most.
We are committed to developing, designing and manufacturing innovative products to ensure that we can offer the end user an exceptional range that really makes a difference, and while service, support and product training will always be vital components of the Pool Magic Team’s values, we believe that our greatest advantage lies in our commitment to an ethical approach towards our customers in terms of transparency and honesty in all aspects of our operations.